Mine & Yours is Popping up on Melrose Avenue!

Jigme Love and Courtney Watkins of Mine & Yours are in Los Angeles to launch #MelrosePopup -- a 4-day long popup extravaganza on Melrose Avenue! 

What to expect? 4 Days of parties, fashion, fun, and exciting giveaways! Courtney and Jigme have brought down some of their favourite pieces by Miu Miu, Louis Vuitton, Rag & Bone, Acne, Chloe, Tom Ford, Givenchy, Alexander Wang, and more. 

The Mine & Yours ladies have brought hand-picked designer goodies from their Vancouver boutique to showcase at #MelrosePopup.

And to pay homage to local Los Angeles fashion, they've partnered with exciting LA-based brands like NAVEN, Liberty Garden, Natalie Romaeo, Native Gem Jewelry, Ettika Jewelrey Jess on Jupiter and more! 

Shop Local Los Angeles Fashion at #MelrosePopup

NAVEN by the Naven Twins

NAVEN was created by twin design duo Kym and Alexis McClay. True California girls, the twins completed their degrees in Los Angeles; Kym obtain a BA in Fashion and Merchandising from FIDM in downtown Los Angeles, and Alexis a degree in Marketing and French from Pepperdine University overlooking the beach, in Malibu. The twins put their fashion ideals into tangible form in 2008 with the birth of Naven. 

The twin’s vision behind “the Naven girl” is a confident, empowered woman, who uses color and fashion forward fits expressed in their wardrobe. Naven’s success is attributed to a large celebrity following of young Hollywood starlets, as well as a solid store list of department stores, specialty and ecommerce retailers.

 

Shades of Grey by Micah Cohen

Founded in 2009, Los Angeles-based SHADES of GREY by Micah Cohen offers a collection of contemporary, wearable clothing that never strays far from classic inspiration and the timeless simplicity of the basics. Updated with progressive styling and details, the collection blurs the line between fashion-forward and traditional. SHADES of GREY by Micah Cohen is never too much of any one thing. 

Micah Cohen was born and raised in Los Angeles. After graduating from Pitzer College and the Fashion Institute of Design and Merchandising, and launched his first menswear line in 2006. 

He is known for his "sixth sense" for staying ahead of the fashion curve by featuring forward-thinking pieces while still balancing his collections with staple pieces. The other impressive facet of Micah Cohen's creations is how easily they transition and adapt for different situations and settings - from downtown NYC to Beverly Hills, from Tokyo to London, from work to leisure.

#MelrosePopup will be selling some new women's pieces that Mine & Yours has hand-picked from SHADES of GREY's Spring 2015 line. 

Liberty Garden

Liberty Garden's Spring 2015 line features lightweight suede, novelty, lace, and neutral hues. For each piece purchased, a life-saving malaria treatment will be funded through Doctors without Borders to save the life of someone in need in Africa. 

Ettika Jewelry 

Ettika was dreamed to life with a few meaningful words in mind: Give. Wear. Stack. Love. Ettika fashioners, Ettie Rafaeli and Joey Rafaeli feed their design drive with daily inspirations and delights soaked up while living the sunny Los Angeles California lifestyle. From the sandy beaches of Malibu, to the neon bright sparkling city lights of Tinseltown, the designers naturally incorporate a kiss of the LA laid-back luxe lifestyle into each piece.

The Ettikanista is a fun-loving, spirited little sprite looking to wear, wrap and woo. She models designs created to empower, seize the spirit and fill the air with a touch of feel-good (look-good) energy. She relishes in the release of her inner glam guru and loves showing off her stack of stylish accessories! Be that as it may, Ettikanistas are not the only ones crushing on the brand. Fashion Editors and Stylists are falling head over heels for the charmed collection. Ettika has been spotlighted inside the pages of prized publications including: Cosmopolitan, Marie Claire, InStyle, Shape, Glamour, Lucky and more. The Ettika word has spread with a fashion fervor, with many Hollywood celebutantes spotted drizzled in Ettika! Eva Longoria, Bar Rafaeli, Halle Berry, Jessica Alba and Gwen Stefani are amongst Hollywood’s hopelessly devoted darlings.

Jess on Jupiter

Jess on Jupiter a brand of swimwear that draws influence from Summer and Music. She's been inspired by the connection between the vibrant music scene and fashion forward individuals that support it. Jess on Jupiter’s swimwear is for women with an individual sense of style who want suits that are feminine, flirty and fun to wear.

Not taking themselves or fashion too seriously, the designer injects all aspects of the vibe with her brand—from the amusing stories with her imaginary muses that provide the backdrop to her collection. All pieces are proudly made in Los Angeles, California.

Pale Violet

Hailing from historic Downtown Los Angeles, Pale Violet carefully curates fashion forward pieces from around the world. They select limited runs from eclectic designers, ensuring you always stand out in a crowd. 

#MelrosePopup Location: Live Astro - 7303 Melrose (at N. Poinsettia Pl.)

 

Official #MelrosePopup Launch Party

Thursday, April 2, 2015

5-8 pm

Feat. DJ Dominic Saldan & the NAVEN Twins 

Complimentary wine and delicious food by MEAN GREENS

Guest list email courtney@mineandyours.com 

Location: Live Astro 

Guest List: courtney@mineandyours.com